Happy New Year! It is officially 2023 but we here at the Bloomfield Center Alliance (BCA) are still reflecting on some of the amazing moments that happened in Bloomfield's downtown. We have compiled a list of our TOP TEN moments from the last year.
Facade Grant Program
The Bloomfield Center Alliance is committed to revitalizing the look and feel of Bloomfield Center. Through our Facade Grant program, which assists existing business owners interested in enhancing their businesses and properties, we awarded $8,500 to curb appeal enhancements. Recipients included:
The State of New Jersey's Main Street New Jersey Program awarded the BCA a $42,000 grant. This money allowed us to purchase:
Sixteen (16) new hanging light pole brackets and planters
Twelve (12) new black metal trash receptacles
Thirty (30) decorative Bloomfield Center decals to be affixed on the receptacles
Fifty (50) new custom designed vertical banners that will be installed on downtown light poles in 2023 (spring)
The grant program provides business improvement district (BID) organizations like the BCA the funding and resources needed to make various improvements around the district that help attract new businesses, encourage more investment from the private sector, and increase the number of visitors attending local activities and shopping at downtown stores/restaurants.
Bloomfield received a great deal of BUZZ in 2022. We started out the year with a profile in the New York Times. As the year progressed, articles on Bloomfield Center and many of its events, activities, and businesses were published in over 40 publications - many covering our news stories several times throughout the year resulting in hundreds of press stories. Notable publications and media coverage, included Pix 11 News, USA Today, News 12 NJ, NJ.com, The Montclair Girl, Mommy Poppins, Bloomfield Patch, Tap Into Bloomfield, Bloomfield Info Project, and many others.
The Bloomfield Center Alliance partnered with the Bloomfield Cruisers for another summer of classic tunes and cool cars. Featuring:
Free Gas Card Raffles and Prizes to Attendees
Tabling from Provident Bank, Clara Maass Medical Center, and Bloomfield Info Project
Free Drawings from cartoonist Will Torres
Special bike night featuring all female motorcycle club the Garden State Girls
Bloomfield Center Restaurant Week
Restaurant week is a great opportunity to explore Bloomfield's cuisine, with several restaurants offering pre-fixe and discounted menus.
In 2022 the BCA collaborated with more businesses and diversified the offerings and performance types of our long standing Dinner Under the Stars summer concert series. Some notable highlights included:
The first ever "Pride Under the Stars" in partnership with Bloomfield Pride
Disco Night with DJ Ralph turned Washington St. into an epic dance floor
Local small business owners and artisans sold their merchandise at the Bloomfield Center Bazaar along the one block of Washington Street
***Honorable Mention -Social Media & Email Campaign Growth
2,048 Email Subscribers
40% Open Rate
64,339 Facebook Reach
185.9% Instagram Reach Increase
***Honorable Mention - BCA Volunteers
The Bloomfield Center Alliance team grew a bit this year. We were fortunate to welcome two incredible volunteers who were helpful, knowledgeable, and a wonderful surprise. Special mention to our volunteers Eva Darron and Brenda Nero for assisting with our community outreach, tabling at many of our events, and helping with various marketing and graphic design needs.
HAPPY NEW YEAR
Sincere thank you to everyone that helped make 2022 such a huge success. There are so many great things we are planning for 2023 in Bloomfield Center! Stay tuned, but in the meantime, please . . .